park & charge

ready to
park & charge

client
Daimler AG.

year
2018

Ready to park & charge is the innovative mobility service offered by Smart to its users.

It allows drivers to find, book and pay parking spots and points of charge, guiding users through the whole process.

EXPERTISE

  • user flow of the service
  • UX/UI development of the mobile app
  • user validation

Electric smart owners can immediately see if there is a charging point available in any parking area and directly book it through the App

Charge your Smart fast!
The ready to charge service can count on a network of charging facilities for public use with
power up to 22 kw to recharge Smart in less than an hour.

The design process started from the users interview and service safari, allowing us to discover first hand the value and critical points of electric drives.

Experience
Touchpoints

Digital

Pure
Digital
Web/
Mobile App
DCOM
& Launch Strategy

Digital +
Physical

Connected &
Smart Product
Interactive
Installation
Ecomm
Service

Physical

Physical
Product
Retail
Showcase
Print
Communication
completed

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